RedBrick scores again
Posted on April 1st, 2009 – 4:43 PMBy Thomas Lee
15 seems to be the magic number for RedBrick Health.
The Minneapolis-based health care management company said Wednesday that it raised another $15 million in venture capital from new investor Kleiner Perkins Caufield & Byers and existing investors Highland Capital Partners, Versant Ventures and Fidelity Ventures.
RedBrick raised two previous rounds of $15 million a pop, bringing their total take to $45 million.
Founded in 2006 by CEO Kyle Rolfing and other veterans of Definity Health, RedBrick works with large, self-insured employers and runs health-and-wellness as well as disease management programs for companies. The company provides incentives for workers to improve their health. A smoker who signs up for a cessation program, for example, gets a discount on premiums. So does an obese worker who participates in a weight-loss program.
Customers include Welch Allyn and Hannaford Bros.
One response to "RedBrick scores again"
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