It’s the most expensive presidential campaign in history, starting earlier than ever before with one of the most crowded fields; it’s even historic: the first time since 1952 with no incumbent president or vice president in the race. So you might think the American public would be paying exceptionally close attention to the twists, turns and permutations of the race.

You would be wrong.

The good folks at the Pew Research Center routinely poll the level of interest Americans express on a variety of news stories. They just released the results of their most recent survey and found that the election campaign is mostly being greeted with a big, fat, collective yawn. Only one in five people say they’re following campaign news “very closely,” barely higher than registered in past election cycles. Not good news for any of the campaigns, but it turns out the the name familiarity of the Democratic hopefuls is far higher than among their Republican brethren.

You can read Pew’s full report here.

 

Â

This entry was posted on Tuesday, October 23rd, 2007 at 3:45 pm and is filed under Democrats, Presidential, Republicans. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.