Guest post COW: Roughkat rates the commercials
Posted on January 21st, 2008 – 2:24 PMBy Michael Rand
He amused you with several different comments and several different names last week. Whether you believe the Truth About Roughkat or not (thanks, Stu), you should know that he is the Commenter Of the Week. His 300 or so words? Right now:
We can finally look forward to the day we’ve all been waiting for without any other games in the way. No, I’m not even talking about the game. I’m talking about the commercials. This year might be a little different with the Patriots playing for an undefeated season. But any game involving a Manning can’t beat the excitement of commercials. What has more commercial appeal, the Super Bowl or commercials? The answer is obvious. Since I’m still 2 weeks early to analyze the top commercials, let’s take a look at the preview we got for the Conference Championship games.
Aflac Orangutan: Even Aflac is getting tired of the duck. Either that or Gilbert Gottfried has asked for more money. I always thought monkeys/apes were great spokespeople, but evidently they aren’t qualified for handling your supplemental insurance.
Bud Light - Talk to Animals: Once again proving that animals are better actors. Stealing a line from Kids in the Hall, Bud Light tells us that we are dumb when trying to decipher what animals are really saying. Dogs, like men, only have one thing on their mind. Only the one thing is different in this case (unless you’re from Wisconsin). Classic line, and we were using this the rest of the day. Personally, I thought the squirrel was lacking in his delivery of his only line. I expected more.
Doritos - Crash the Super Bowl: I gave up trying to find the actual commercial. Evidently the one time they showed it was enough. First of all, I didn’t understand what I was voting for. I think it was the halftime band or something. Second, they had the URL up for like 0.3 seconds. My only hope is that we can vote for another Janet/JT halftime show.
Salesgenie: This girl is looking to become the Next Dakota Fanning. I think she was in another commercial too. We used to just have the Welch’s grape juice girl. Now this. Thanks a lot Britney, Paris and Lindsey. This is what has become of us. For the first 10 seconds, I thought this was going to be a commercial against growing weed in the suburbs. Instead, its about spoiled little girls whose parents buy their love with puppies. America - [redacted] yeah!!!
Miller Lite - Dalmatian: Miller Lite opted to not have anything creative for this year’s Conference Championships and instead try to milk everything they could from last year’s Super Bowl ad. There must have been sausages in the Miller Lite truck. I still won’t drink Bud or Miller. Speaking of cheap beer though, I saw the most impressive display of cases of beer this Saturday at the Booze Mart in South St. Paul on Saturday. It was like this, but with beer. I know what you’re thinking and no, Booze Mart did not sell hats or shirts. I did put a request in.
Let’s hope the commercials for this year’s Super Bowl live up to the hype. Discussion topics:
1) What are the best Super Bowl commercials of all time?
2) Have you ever bought a child’s love with a puppy?
3) Don’t you hate it when people call orangutans monkeys?


