We suspect there are quite a few cereal connoisseurs among the RandBall faithful. On their behalf, we present what reader Don S. calls “the most needless invention of all time.” We tend to agree. We like a little bit of sogginess in our cereal. But we digress. Let’s let Don talk about the “Eat Me Crunchy” bowl.

I just saw a commercial on the Food Network (yes, I watch the Food Network) for the latest in cereal-eating technology. Now, the question of whether we really need new cereal-eating technology is a relevant one … isn’t the original concept of eating cereal enough? Apparently not to the British makers of the Eatmecrunchy cereal bowl.

Apparently, you put the milk in the bowl, put a SHELF in the bowl, and put the cereal on top. And the shelf has a little space where you push the cereal into the exposed milk. Ergo, cereal stays crunchy, milk stays milky, and never the twain shall meet until absolutely necessary.

Funny, I never have a problem with my Crunch Berries getting soggy in milk the old fashioned way …

But the funniest thing of all is the comments on the website, like this one from “Miss G” of Kent: “I ordered two Eatmecrunchy bowls for my daughter for Christmas. I also bought her a very expensive Jaeger cashmere cardigan. She loves the cardigan, but she uses one of the bowls every day and often tells me now much more she enjoys her cereals now. Thank you for such an insipired (sic) product.”

And it’s only 4.50 British pounds! Or $9 US!! Heck, what if I want two!!! That’s only $16 US!! What a bargain!!!

We couldn’t agree more. But perhaps you feel differently. Would you buy one of these contraptions?

This entry was posted on Monday, February 18th, 2008 at 11:00 am and is filed under Main. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.